Art

A Brand is More than a Logo

Photo source: Dever Designs Why do you need a brand, and not just a logo? “Brand is your strategy… Brand is your calls to action…. Brand is your customer service…. Brand is the way you speak… Brand is the whole array of your communication tools… Brand is your people… Brand is your facilities… Brand is …

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Art

What is Branding?

What is Branding? “Branding is the art of differentiation.”–David Brier @risingabovethenoise Though I’d been doing brand identity work for some time, I’d never researched it more until recently, and especially when I decided to rebrand ARTLABkma. Early last year I’d heard David Brier on a podcast, and his definition of branding really stood out to me. How …

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Art

2019 AIGA Design Conference Diversity Scholarship Application

Who’s gone to an AIGA Design Conference or any art or design conference? Double tap or comment below!  One of the biggest investments I’ve made this past year was attending more events. I’ve always wanted to attend an art or design conference, and a few weeks ago, I saw that there was a diversity scholarship …

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Art

Believe

Once we believe in ourselves, we can risk curiosity, wonder, spontaneous delight, or any experience that reveals the human spirit.”–e.e. cummings       To continue to try different things and push myself in my work, I went to a free business workshop tonight and one word that really stuck out for me during the …

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Art

Work in Progress – ARTLABkma Resources Coming Soon!

Starting something new is never easy. It’s scary and at times even terrifying, because of the unknown. But sooner or later, you roll up your sleeves and get to work on what you set yourself up to do.   As someone who had a background in fine art and transitioned to graphic design, I had …

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Art Business Entrepreneurship Inspiration Personal Development

“Consider Everything An Experiment”: The Namesake for my Creative Studio

Over 5 years ago, when I was dubbing my art studio space “the lab”, I came across a Brain Pickings article on Sister Corita Kent’s “Art Department Rules”. These set of rules inspired my art practice and art making since, and especially Rule 4: “Consider Everything An Experiment”. Whenever I’m stuck, or trying to work through something, …

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